How to get discovered on X
What Is X?
X (formerly Twitter) is an online news and social networking site where people communicate in short messages. The hope is that your words are useful and interesting to someone in your audience. X is one example of a microblogging platform.
HOW TO GET VIEWS ON X
X's big appeal is how scan-friendly it is. You can track hundreds of engaging users and read their content with a glance, which is ideal for people who need a lot of information quickly, especially if they only have a few minutes to check the feed.
The platform employs a purposeful message size restriction to keep things scan-friendly: By default, every post is limited to 280 characters or less. This size cap promotes the focused and clever use of language, which makes tweets easy to scan, and challenging to write. The restriction, which started at 140 characters, made Twitter (as it was originally called) a popular social tool.
How the Algorithm works
X is easy to use as either a poster or a reader. You join with a free account and username. Then, you can post as frequently as you like. Select the What's Happening box next to your profile image, type your message, and click Tweet. People who follow you, and potentially others who don't, will see your post.
Stepping stones to popularity
PICK SOMETHING TO GET BEHIND
Whether it be sports, news, politics, etc. you will build fame fast by getting behind something or someone. Fans will follow your lead and won’t expect you to switch sides at all. The deeper you get behind a specific thing, the bigger the following.
CREATE A DAILY SCHEDULE
YOU MUST POST DAILY. WHILE SOME TACTICS HELP, PASSION AND TIMING ARE KEY FOR GOING VIRAL. MORE POSTS = MORE VISIBILITY.
JUMP ON TRENDS
Endorsing and getting behind certain trends that relate to you, but are also popular to the public will expand your horizon, and catch the eye of casual viewers as well.
MAKE USE OF THE REPLY AND REPOST FEATURES
Why is X so popular? Because it gives people lots of opportunities to interact with each other’s content and owners on the app. To use this to your advantage, encourage others to reply or repost your videos, which will introduce your content to new audiences that might interest them too.
PAY ATTENTION TO ANALYTICS
The built-in analytics in X will tell you exactly when your audience is most active, so you can schedule your posts at a time when they’re most likely to receive good engagement.
You can also use analytics to see how your past tweets and remarks have performed and experiment with different tactics.
References:
https://www.trustedreviews.com/explainer/what-is-x-4354435
https://buffer.com/social-media-terms/x-app
https://www.cbsnews.com/news/twitter-rebrand-x-name-change-elon-musk-what-it-means/
By Conlan O’Donoghue