Guest User Guest User

Fathers in Media

A recent observation of mine since becoming a father brought me to realize the amount of negative depictions of fathers in visual media.

Read More
Pursue Persuade Pursue Persuade

The History of the GIF

Have you ever wondered what the origin of the GIF was? This article reviews a brief summary of the GIF’s history. Who created it, when it was created, and why it is still around and very useful today!

Read More
Pursue Persuade Pursue Persuade

The History of Emoji ¯_(ツ)_/¯

Where did emojis come from? Why are emojis used and what is the big deal? What are the different meanings behind certain combinations of emojis?

Read More
Pursue Persuade Pursue Persuade

5 Ways to Increase Your Instagram Story Engagement

Instagram’s story feature was established in 2016 and it allows creators to share more personal, every-day life with their followers. While this was new to the Instagram app, the public was no stranger to the idea of a “story” post for their followers to see. Instagram’s competitor, Snapchat, was the initial platform to offer this feature. In an effort to stay relevant, Instagram stole the idea but it might have been the platform’s smartest move to date. Since Instagram has released the story feature, users have been able to reach their audience in a whole new way. They are able to stay connected through more casual type videos, pictures and the additional features Instagram has to offer. So whether you are a business, influencer or creator, you will benefit from story views and engagement. In this article, we are going to be breaking down five simple and effective ways to increase your Instagram story engagement and connect with your target audience better than ever.

Read More
Gabriella DiPietro Gabriella DiPietro

Which One? Portrait vs. Landscape in Photography

The terms “portrait” and “landscape” can have several meanings in the world of photography. Do you know what they are and how to use them to your advantage as digital marketers?

Read More
Caterina Posa Caterina Posa

The History of Snapchat

Snapchat is something that we all use. It is been around for 10 years and has changed drastically. It is one of the most popular social media apps today.

Read More
Pursue Persuade Pursue Persuade

A Father's Mind #1

My fatherhood experience has inspired me to creat a comic about my experiences as a dad.

Read More

How to Avoid Copyright Infringement by Using Stock Photos

We’re all guilty of screenshotting or saving a photo and reposting it to our social media and blogs. This, however, is not a digital marketing best practice because you may just be infringing upon fair use and copyright laws. Read on to see how you can get around this by utilizing stock photography.

Read More
Marisa Sullivan Marisa Sullivan

The History of the Emoji

Throughout the development of 3,000 different emojis, UniCode has created a diverse emoji library that connects millions of people around the world. Check out how 😂 began...

Read More