Marketing Articles

Tips and tricks about some of the best marketing tactics!

 

How Beauty & Fashion Brands Create Marketing Strategies to Promote Body Positivity

The fashion and beauty industry, with the help of social media, has created unreal expectations for how women should look to be considered beautiful. Brands such as Aerie and Dove have changed these absurd standards of beauty with real women marketing their amazing products and values the companies stand for.

Why do healthcare companies need digital marketing?

In today’s world, digital marketing is a critical asset for all companies, and the healthcare industry is no exception.

 
 

A Guide to Marketing with Instagram's IGTV

Instagram is testing the limits of social media advertising by offering a platform that displays bigger and longer videos. IGTV is a content streaming feature that allows peoples’ videos to be seen by millions. Will your video be next?