The fashion and beauty industry, with the help of social media, has created unreal expectations for how women should look to be considered beautiful. Brands such as Aerie and Dove have changed these absurd standards of beauty with real women marketing their amazing products and values the companies stand for.

Instagram is testing the limits of social media advertising by offering a platform that displays bigger and longer videos. IGTV is a content streaming feature that allows peoples’ videos to be seen by millions. Will your video be next?

They always say a picture tells a thousand words, and digital media is no exception.

Remember when Facebook was the hottest social site? Well now Facebook is old news and Instagram is in!

How much influence do social influencers have over audiences?

Podcasts are becoming more and more dominant in media. What’s most challenging about podcasts is starting one and getting consistent viewers. Podcasts are personal and vary from different content. Streaming services like Spotify and iTunes are investing more time and money into podcasts as they become more popular amongst listeners.